Partnership For Success
The Coalition was selected to receive the funding because it has already been effectively addressing youth concerns and maintains strong partnerships with community leaders, organizations and residents. A needs assessment determined that the community and surrounding areas has concerning levels of opiate and heroin abuse, along with associated impacts such as possession and abuse, overdoses, trafficking and other criminal activity.
This funding has allowed the coalition to hire staff who will specifically carry out the implementation of the project including needs assessment, identifying gaps in services, and developing evidence-based strategies to address the problem.
Social Marketing of 12-17 year olds and Parent Or Guardian Communication
A social norms campaign targeted at parents to increase the number of conversations between parents and older adolescents. By utilizing Talk2Prevent and the Combat Addiction (formerly Combat Heroin) tool kit, the campaign will focus on conversations about actual use rates and parental expectations and educating with our Super Power Your Parenting campaign.
Driving While Ability Impaired and Drug Possession Enforcement
The Coalition will provide resources for Advanced Roadside Impairment Driving Enforcement (ARIDE) training and Drug Recognition Expert (DRE) training to a greater number of officers and create public service announcements highlighting that individuals under the influence of all substances can be identified and face consequences similar to a Driving While Intoxicated (DWI) or Driving While Ability Impaired (DWAI) charge.
Limiting Social Access of Prescription Medications in Persons 18-25